If your business services any aspect of the golf facility – including the clubhouse, pro shop, golf course, driving range or other outdoor facility – the Golf Industry Show is the event for you.
No other event can compare to the Golf Industry Show in breadth, depth or purchasing power of its attendees. Because of its strength, you can use your presence at the show to cost-effectively achieve a number of your most important business objectives. You can:
When you exhibit at the Golf Industry Show, you can capitalize on your opportunity to reach the entire golf course, club and facility management audience – more than 6,000 qualified buyers strong. These decision-makers represent the full scope of facility management, including:
| Golf course superintendents | Golf course owners and operators |
| General managers | Chief executive officers |
| Chief operating officers | Chief financial officers |
| Mechanics and equipment managers | Golf course distributors and dealers |
| Golf course architects and builders | Turf industry representatives |
| Membership marketing directors | Golf course appraisers |
| Club managers |
The Golf Industry Show is a true international extravaganza. It draws attendees from across the U.S. and more than 63 countries worldwide -- bringing you face-to-face with buyers you might not normally reach with your sales force or distributors. One in five buyers on the show floor in 2013 were from outside the United States.
To help attendees find the products they need and help you target your customers, the show floor is divided into two segments:
The Golf Course Solutions area features a receptive audience that responds to trade show previews, making this the year’s best opportunity to strengthen your standing or tap into this lucrative market.
92% of superintendents looked for new products
88% of superintendents obtained information on products
72% of superintendents looked for new trends
56% of superintendents met to discuss a purchase
Product categories in this area include:
The Golf Industry Show attracts more owners, operators, general managers, superintendents and other key industry professionals – many who represent multiple facilities – than any other golf industry event. It's an ideal opportunity to showcase your product or service.
89% of attendees have significant influence on purchasing decisions
Product categories in this area include:
Product categories in this area include:
The Golf Industry Show also offers a wide array of sponsorship and marketing opportunities to help you meet your show objectives. Whether you’re interested in launching a new product, reinforcing your brand image or getting in front of a new segment of the industry, you can customize these opportunities to create the most cost-effective media mix to meet your goals.